Where: Crowne Plaza, London, UK
When: 24 January 2007

Mobile Device Management Asia Grow loyalty by optimising customer relationships with strategies for effective segmentation, differentiation from competitors and enhancing the customer experience

Date: 24 January 2007
Time: 11:30
Speaker: James King, Sales EMEA SmartTrust

Based on research conducted by SmartTrust of nearly 7000 consumers in 15 countries around the world, this presentation looks at the unique behavior patterns that make or break mobile services. With a view to explaining some of the trends on the horizon, Tim Deluca-Smith, offers an insight into the use of technology (mobile device management) to better manage the user experience and meet subscriber expectations.

•	Mobile consumer behavior around the globe
•	Handset usability & the learning curve
•	Handset functionality vs operator services: striking the balance
•	Tapping into existing behavior: tribes and the era of content creation
•	Using mobile device management to manage the user experience

Register
This conference is organized by Informa and sponsored by SmartTrust.
Register here!

Contact
info@smarttrust.com